A Plan Group is the first thing a customer picks on the subscription page — a tile with an image, a name, a description and a "starting at" price. Plans are then listed inside the chosen group. Use groups to organise by goal ("Weight Loss", "Performance"), by diet ("Keto", "Vegan") or by portion model (Preset vs Custom must be in separate groups).

A group can also carry a list of meal categories; when set, subscribers in that group are only offered meals from those categories, combined according to the group's Category Union rule. If your store has any active group, plans without a group are not shown, so every sellable plan should belong to one. If you have no groups at all, the page skips the group step and shows plans under "No Group".