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Articles on: Sprwt Supprt

How do I track Google Ads conversions?


  1. Enter your Ads account tag in Google Adwords Tracking Number (format AW-XXXXXXXXX). This alone loads the Google tag and configures it for your Ads account on every page.
  2. Enter the conversion action's label in Google Adwords Conversion Label.

When advanced analytics is enabled for your account, the checkout thank-you page fires a conversion event to AW-XXXX/<label> with the order total, currency and order number, so Google Ads can attribute purchases.

Where to find it: /admin/configclient