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Articles on: Sprwt Supprt

How do I build a welcome series for new customers?


  1. Marketing > Email > Flows > + Create Flow; enter a Flow name (e.g. Welcome Series) and choose Flow trigger: New Registered User. Save.
  2. Add an Email block: Name Welcome, Subject Welcome to <your brand>, click Design email, build the email (Header, Text with a Shortkeys first-name replacer, a Button to your menu, Footer), then Back to Flow and Save the block.
  3. Add a Time Delay block: Delay Value 3, Delay Type Days.
  4. Add a second Email block (e.g. How it works or a first-order coupon).
  5. Optionally add a Conditional block set to Email was not opened (with a delay, e.g. 2 Days) after the first email, and put the reminder in the Yes branch — "Yes" is the branch that fires when the condition ("was not opened") is true, i.e. for people who never opened it.
  6. Turn the flow On. Each new registration from now on is enrolled automatically; customers who registered before you turned it on are not.

Where to find it: /admin/marketingcampaigns/flows/0