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Articles on: Sprwt Supprt

How are Gross Volume, New Customers, Active Subscriptions, New Subscriptions and Avg Revenue / User calculated on Order Metrics?


  • Gross Volume – the sum of the order total (what the customer was charged) of orders placed in the period whose status is Paid or Partial Refund. Unpaid, pending-authentication, fully-refunded and cancelled orders are excluded. The sparkline is the same figure per day.
  • New Customers – customers whose first ever paid (or partially-refunded) order with this kitchen location falls inside the period.
  • Active Subscriptions – a current snapshot: subscriptions with auto-renew on and not cancelled, right now. It does not change with the date range.
  • New Subscriptions – paid or partially-refunded orders in the period whose order type is Subscription or Subscription Meal Selection (the same two order types totalled as "Subscription Creation Gross Sales" in the Meal Prep section).
  • Avg Revenue / User – Gross Volume divided by the number of distinct customers who placed a paid (or partially-refunded) order in the period.

Where to find it: /admin/stats/metrics